How to Use PPC Advertising to Improve Your Business
How to Use PPC Advertising to Improve Your Business By Rohit Shelwante Updated on: Sep 24, 2023 Table of Contents What is PPC Advertising? Pay-per-click advertising, also known as PPC, is an internet advertising model used to direct traffic to websites. It is one of the most affordable forms of online advertising and is an excellent way […]
Difference Between Digital Marketing Internship & Digital Marketing Job: Expectations vs. Reality
Difference Between Digital Marketing Internship & Digital Marketing Job: Expectations vs. Reality By Rohit Shelwante Updated on: Sep 24, 2023 Table of Contents Introduction 1. What are the expectations and reality of digital marketing internships? 2. What are the expectations and reality of digital marketing jobs? 3. How can you determine if an internship or […]
The Complete Guide to Meta Descriptions and How They’re Evolving with Google’s Updates
By Rohit Shelwante The Complete Guide to Meta Descriptions and How They’re Evolving with Google’s Updates Updated on: Sep 24, 2023 Table of Contents What is a Meta Description? Meta descriptions are snippets of information about a website that appears on the search engine results page. There are two types of meta descriptions, namely, HTML […]
The Complete Guide to Facebook Ads Manager: Introduction, Strategies, and Tools
By Rohit Shelwante The Complete Guide to Facebook Ads Manager: Introduction, Strategies, and Tools Updated on: Sep 24, 2023 Table of Contents Introduction: What is Facebook Ads Manager? Facebook Ads Manager is a central platform for managing advertising campaigns on Facebook. Facebook Ads Manager is a central platform for managing advertising campaigns on Facebook. It […]
How to Use SEO Tools to Boost Your Online Presence & Ranking
By Rohit Shelwante How to Use SEO Tools to Boost Your Online Presence & Ranking Updated on: Sep 24, 2023 Table of Contents Introduction: What are the Top SEO Tools and How Can They Help You Reach New Heights? SEO is not just about search engine optimization. It is a process by which you can […]
The Complete Guide to SEO in Google Algorithm Updates In 2023
By Rohit Shelwante The Complete Guide to SEO in Google Algorithm Updates In 2024 Updated on: Sep 25, 2023 Table of Contents Introduction: Search engine optimization, or SEO. It is the strategy of optimizing a website or web page’s visibility in search engine natural or unpaid (organic) results. SEM or search engine marketing is sometimes mistaken […]
How should one start learning about AI and machine learning?
By Rohit Shelwante How should one start learning about AI and machine learning? Updated on: Sep 23, 2023 Table of Contents What are AI and Machine Learning, How do They Work and How to Learn Them There are 5 different types of AI (Artificial Intelligence) and Machine Learning that are used in the industry. AI […]
Emerging Trends for Digital marketing in 2023 you should look out for?
Emerging Trends for Digital marketing in 2024 you should look out for? By Rohit Shelwante Updated on: Sep 23, 2023 Table of Contents It is no secret that the world of marketing is changing rapidly. With the advent of new technologies, the way businesses reach and engage their audiences is constantly evolving. As we move […]
How Will 5G Change Digital Marketing in 2023 and Beyond?
How Will 5G Change Digital Marketing in 2024 and Beyond? By Rohit Shelwante Updated on: Sep 21, 2023 Table of Contents What is 5G? The 5G network is the fifth generation of mobile wireless networks. The first-generation networks were introduced in the 1980s.Digital marketing is changing rapidly. 5G networks have been the talk of the […]
How much do Google Ads experts make in 2023
How much do Google Ads experts make in 2024 By Rohit Shelwante Updated on: Sep 20, 2023 Table of Contents When a business wants to promote its offering online, Google Ads is a must. Using Google Ads, you can reach people searching and people browsing. According to Stat Counter, Google has over 90% share of […]
Importance of Digital Marketing in 2025
By Rohit Shelwante Importance of Digital Marketing in 2022 Updated on: Sep 27, 2023 Table of Contents To understand the answer of this question just think what brought you here to read this blog post. Possibly you might be interested in learning digital marketing – you thought of consuming information related to Digital Marketing online […]
Top 5 reasons why the Future of Digital Marketing is going to be bright in India
By Rohit Shelwante Top 5 reasons why the Future of Digital Marketing is going to be bright in India Updated on: Sep 27, 2023 Table of Contents Digital Marketing is one the Best-Growing Career Nowadays. Worldwide, Many companies are spreading their business and selling products Digitally and especially in India. Even if your mother wants […]
10 Reasons Why Digital Marketing is the Best Option After a Career Break in 2025
10 Reasons Why Digital Marketing is the Best Option After a Career Break in 2022 By Rohit Shelwante Updated on: Oct 8, 2023 Table of Contents So, you’ve taken a break, and are thinking of getting back to work? Nothing unusual about that. Perhaps, you gave it up to be with your kids and they’re […]
Can I Freelance As a Digital Marketer Once I Complete My Course? ( Updated 2025 )
By Rohit Shelwante Can I Freelance As a Digital Marketer Once I Complete My Course? ( Updated 2024 ) Updated on: Oct 5, 2023 Table of Contents This question is routinely raised by students at our School of Digital Marketing. And while the answer is a YES! there are a few clauses to it. Stay with […]
Google Certifications for Digital Marketing—Are They Worth It? ( Updated 2025 )
Google Certifications for Digital Marketing—Are They Worth It? ( Updated 2022 ) By Rohit Shelwante Updated on: Oct 7, 2023 Table of Contents Brand Management and Your Target Market Developing a strategic plan to manage your brand equity requires a clear and comprehensive understanding of three things: the brand itself, its target market, and your […]
Top 6 Digital Marketing Courses in Pune [Ultimate Guide 2025]
Top 6 Digital Marketing Courses in Pune [Ultimate Guide 2024 ] By Rohit Shelwante Updated on: Oct 9, 2023 Table of Contents Being an IT hub, Pune has always been one of the best sources of jobs for fresher and experienced both. But do you know apart from IT, there is an emerging opportunity to […]
How Good is a Career in Digital Marketing? [Ultimate Guide 2025 ]
How Good is a Career in Digital Marketing? [Ultimate Guide 2022 ] By Rohit Shelwante Updated on: Oct 9, 2023 Table of Contents There is no doubt that Digital Marketing is the next sunrise industry. With fresh waves of consumers making themselves comfortable online, businesses are recognizing the potential for new customers. In addition, digital […]
Digital Marketing Strategies in 2025 every Marketer Should Know
Digital Marketing Strategies in 2024 every Marketer Should Know By Rohit Shelwante Updated on: Oct 9, 2023 Table of Contents Social Media Marketing Strategies Every business knows—of finds out the hard way—that if you want to build premium value and/or customer loyalty into you product you have to start by building a strong brand, and […]
How to Get Ready for a Career in Digital Marketing in 2025 ?
There’s no denying that digital marketing has opened the door to new customers for almost every business, be they B2b or B2C. But it has also opened a diverse number of career doors. And not just 9-5 jobs but freelance engagements, consultancies, or your own agency. The really attractive bit is that there is no […]
Digital Marketing Training: Online vs Classroom Training, What’s Best for You? ( Updated 2025 )
People sitting in different parts of the world now can access the courses they want, pick the best trainers, and do it all from the comfort of their own homes. The learning need never stops. You can study whatever you want when you want, and even how you want. This flexibility is enormously attractive. […]
Digital Marketing’s Most Wanted Skills 2025
Digital Marketing’s Most Wanted Skills 2022 By Rohit Shelwante Updated on: July 2, 2023 Table of Contents Digital Marketing refers to the marketing of one’s product through digital channels. And these days, it is quickly becoming vital to the sales and success of every business. Digital marketing has thus also become one of the […]
Best Digital Marketing Career Opportunities in 2025
A strong understanding of how Digital Marketing works is needed across organizational teams and can boost career growth and salaries substantially. Finally, unlike engineering or medicine, there is no real formal qualification for eligibility. The best thing about Digital Marketing as a career is that there’s no linear entry path into this field and […]
Digital Marketing For Housewives [Ultimate Guide 2025]
s sure in the 21st century India and the world are the greater influence and importance of women in Technology, business and other industries. Digital marketing consists of a variety of blocks that make it what it is and has become one of the most in-demand skill sets for any industry you look at. There […]
Do I Need a Degree to Get Into Digital Marketing? Unveiling the Ultimate Truth!
The Role of a Degree in Digital Marketing: Skills That Matter More Digital marketing is one of the fastest-growing career fields, offering exciting opportunities across industries. Many aspiring professionals ask, “Do I need a degree to get into digital marketing?” The answer is not always straightforward. While a degree can provide valuable knowledge, digital marketing […]
5 Ways Digital Marketing is Cost-Effective [Ultimate Guide 2025]
Every recipient server is different and may apply different spam filtering criteria for the messages being received. Spam filters are constantly changing to adapt to new techniques and types of spam messages, so what lands in the inbox today could be spam-filtered tomorrow. There are some things you can do to help ensure your […]
Is It Important For Entrepreneurs To Opt For Digital Marketing? [Updated 2025]
There is no doubt that digital marketing is important for organizations, and it is just as important to entrepreneurs as any other corner of their projects, as its quality transfer can increase sales and spread brand awareness. An entrepreneur is an individual who takes up the challenge of creating something new and markets it to […]
Benefits of Having a Digital Marketing Career [Updated 2025]
Digital marketing also called Internet Marketing is the promotion of brands to connect with potential customers using the Internet. Essentially, if a marketing campaign involves digital communication, it’s digital marketing. In the coming months post-Covid-19, businesses are going to become more reliant than ever on their digital strategy. Covid-19 and the work-from-home lifestyle have […]
Digital Marketing For Small Business in 2025
Table of Contents Whether you run an e-commerce business or a traditional designer store, digital marketing has become essential for any and all businesses. With the constant growth and popularity of different technologies, social media platforms, and online-based communication, it’s more important than ever that business owners invest in the right digital marketing strategies […]
Why Picking Digital Marketing can be a Smart Career Move? [Updated 2025]
The youth and the servicemen are dicey about the fields or professions that should work in. People are discussing whether or not to have a career in digital marketing. When you look around you, everything has changed and is changing from ‘on paper’ to ‘online’, your finances, your relations and your opinions, in short your whole […]
Is It Good To Do Digital Marketing Course After MBA? [Updated 2025]
career opportunities. In the digital world, marketing has changed for the better with the build-up Internet population in India, and the increasing frequency of digital India has added the flame to this fire. The condition in the Indian economy makes Digital Marketing a successful career after the professionals of MBA and Marketing. As you […]