Worldwide, Many companies are spreading their business and selling products Digitally and especially in India.
Even if your mother wants to try out a new recipe, she definitely uses YouTube to take the jot down what is needed and how it is to be done. And when it comes down to the business, no doubt the trend of digital marketing is on the boom.
According to a survey (by the Internet and Mobile Association of India (IAMAI)), India will have around 500 million internet users by June 2018. This will create a fascinating business opportunity to sell services and products to a growing population of tech-savvy internet users.
An estimated 4.1 billion people are using the Internet in 2019, reflecting a 5.3 percent increase compared with 2018. The global penetration rate increased from nearly 17 percent in 2005 to over 53 percent in 2019. Between 2005 and 2019, the number of Internet users grew on average by 10 percent every year.
Businesses can reach their customers directly through social media, a website, and email marketing, so it makes sense that these are the most commonly used digital marketing mediums. For example, B2B content management software company IntelliChief uses the top three digital marketing channels, among others
Generation X (people born between 1966-1981) makes more online purchases than any other age group, averaging nearly 19 transactions per year. This might come as a surprise to many considering Millennials are the digital natives of our society.
Mobile internet usage translates to just over 4 billion connected people, 225 million more compared to 2019, and up from a third of people globally just six years ago
Growth Opportunities The first thing is that the industry is young, growing, and has plenty of opportunities for appropriately skilled and talented individuals.
Creative and stimulating The digital marketing industry is a highly creative and enjoyable industry to work in. One of the best digital marketing tips/advice for graduates is to be prepared for a constant change in their line of work. This tends to suit naturally flexible and curious marketers. Skills such as adaptability, the ability to innovate, a willingness to try new things, and natural curiosity are highly in demand from employers.
Changing business models The good news is that the pace of change in today’s digitally-enabled business world means that the old hierarchies are being challenged. Progression based on years of service can no longer exist in businesses that are desperate for talent, knowledge, and skills. So, investing in your digital awareness and your future career could be fascinating indeed.
Fun The digital marketing industry tends to nurture bright and creative minds and this can result in fun and engaging teams and a real culture of innovation and enjoyment.
Flexibility Forget having to convince an old-fashioned boss of the merits of flexible working. When you work in digital marketing, knowledge about the true value and benefits of digital business models comes with the territory. So, look forward to flexibility as part of your package, with the ability to work remotely and even on a flexible basis.
Therefore, You will get many job opportunities in the future if you have knowledge of Digital Marketing.
Here is an interesting article for you: 10 Reasons Why Digital Marketing is the Best Option After a Career Break
To learn and work in this field there is no requirement of age limitation.
Qualification doesn’t matter, you should just have good knowledge about Digital Marketing.
There are many options to choose your interesting field which you can start a career and also where you want to work.
Search Engine Optimization(SEO).
Search Engine Marketing(SEM)
Social Media Marketing(SMM).
Inbound Marketing(Content & Blog).
Affiliate Marketing, etc.
We have an article on: What is The Duration of Digital Marketing Course?
In Digital Marketing you can get 12k–15k as a fresher Digital Marketer. If you want to start your own business with Digital Marketing you can start it and there is no limit to earning. you can earn unlimited how much you worked for it.