Sr. SEO / SEM Specialist – Edvance Pre-schools Pvt. Ltd. ,Mumbai

SEO and SEM specialistJob description :
Edvance is a for profit social enterprise setup in 2008 to draw on global best practices and provide solutions to educational problems facing India.

The group’s first initiative Edvance Pre-schools is a joint venture with Eton House International based in Singapore. The organization delivers joyful, holistic, child centric and experiential learning enabling young minds to master the challenges of the 21st century. The group runs over 60 pre-schools in India under the brands Vivero and Serra International.

Headquartered in Lower Parel, Mumbai we offer a rewarding work environment with diverse opportunities while maintaining an employee-focused atmosphere. We are currently searching for a ‘Sr. SEO/SEM Specialist’ to join our Marketing team on an immediate basis.

Candidates in Mumbai with minimum 3 years of work experience in SEO/SEM will be considered for this profile. He/she must be prepared to manage the end-to-end responsibilities related to SEO, SEM and Google Adwords on his/her own, while reporting to the Marketing Manager.

Key Responsibilities :
Identify the most powerful, profitable and economical keywords for site.
Improve company’s organic search results.
Ensure website is filled with optimal keywords.
Create advanced SEO strategies.
Keep abreast of white hat and black hat tactics so as not to violate search engine guidelines
Write original, powerful SEO content for blogs and websites.
Implement off-page SEO content strategies such as coding.
Compile and present SEO performance reports.
Run pay-per-click campaigns and monitor the leads generated
Evaluate product offering, traffic, landing page quality, content, design, security and demographics when determining keywords and campaigns.
Consult with web designers to improve the navigation of a site to enhance its search engine ranking.
Explore innovative Social Media strategies to build awareness on various social networking platforms.
Listing the brand on relevant online portals, blogs and other platforms.
Tracking and reporting of reviews online and finding ways to sustain online brand imagery.
Review and analyze websites for areas that need to be improved, deleted, revamped, etc.
Maintenance and updating of websites on a regular basis and work with agency to explore options on new media and digital technology.

Professional Skills :

More than 3 years of SEO experience.
More than 3 years of SEM experience managing PPC campaigns.
In-depth experience with website analytics and social media analytics tools.
Experience with bid management tools.
Working knowledge of HTML and CMS platforms
Up to date with the latest trends and best practices in SEO and SEM.
Knowledge about website hosting and maintenance

Work Week: Monday – Friday
Salary: 3, 50,000 – 4, 25,000 P.A. (Salary will be commensurate with skills and experience as an SEO Expert)

Click Here To Apply.

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