School of Digital Marketing

Awarded #1 Digital Marketing Institute

By Leadership India

Search Engine Optimization (SEO) Courses

SEO Course | Certification

Learn SEO online & rank your website higher on Google with easy, tried & tested strategies taught in PSOM’s SEO course.

Enroll Before: Oct 18, 2023

40 Hours

Total Duration

1-on-1

Mentoring Sessions

90 Days

Total Lectures

Enquire Now

Course Fees

Beginner

Course Level

Search Engine Optimization Course Content

Search Engine Optimization is a process of increasing the visibility of your website in major search engines. Many people think that for learning SEO, you need to have technical knowledge which is completely wrong assumption in the market.. You just need to know the basics of HTML which is covered in the course content.

Why Website owners go for SEO? Let me give you an example. Lets say you are searching for a keyword in Google and you get a lot of websites in the ranking. The next what you will do is click on the website which comes in the top 3 or top 5 positions. So lets say if there are 100 people who are searching for the same keyword in Google, the website which is coming in the top position will get a lot leads. This is the benefit of doing SEO. SEO Rankings are not fixed. It keeps on changing. We do provide SEO training in pune at our tilak road institute and the other institute is in dadar (Mumbai) Below are the details of the whole course content.

Search Engine Optimization Course Content

1. Search Engine Optimization
  • What are Search Engines and Basics?
  • How Search Engines works?
  • Popular Search Engines.
  • Crawlers / Spiders
  • Visibility on Search Engines
  •  
2Wedside & Basics
  • What is Website?
  • Working of Websites.
  • Details about HTTP, HTTPS & FTP.
  • How to register Site?
  • Hosting of site?
  • Domain Extensions and Sub-Domains
  • HTML Basics
  •  
3. Keyword Research &Analysis
  • What is Keyword?
  • What is Keyword Density?
  • Various types of Keywords.
  • Google trends
  • Keyword Proximity
  • Keywords Research & Analysis
  • Google Sandbox effect
  •  
4.On Page Optimizations
  • Meta Tag Optimization
  • Image optimization
  • Creating/uploading Robots file
  • Creating/uploading HTML & XML Sitemap
  • Bold & Italic Tag
  • What is Page Rank?
  • 404 Error Redirects
  • 301 / 302 redirection
  • Competitor analysis
  • Pre/post-website analysis
  • Alexa report
  • Some Common SEO tools & plug-ins
  • Anchor Text
  • Heading tag
  •  
7.Algorithms & Updates
  • What is Google Panda?
  • What is Google Penguin?
  • Google Rank Brain
  • Google Humming Bird
  • Query Deserve Freshness Algorithm
  • Canonical Links
  • What are Site Links?
5. Advance SEO Tool
  • SEO Quake
  • Semrush
  • Alexa
  • Moz
  • Whois
  •  
8.Google Search Cansole
  • Structure Data
  • Schema.org & Microformats.org
  • Structured data testing tool
  • Rich Cards
  • Data Highlighter
  • Accelerated Mobile Pages (AMP)
  • International Targeting
  • Search Analytics
  • Remove Url from Google Index
  • Crawling Errors
  • Fetch as Google
  • XML Site map submission
  • Robots tester
  • Page speed Insight Tool
  • Mobile usability Tool
6. OFF page Optimizations
  • Blog Creation & Posting
  • Article Submission
  • Search Engine Submission
  • Directory Submission
  • Free Classifieds
  • Forum Postings
  • Social Bookmarking
  • Documents / PPT & PDF Sharing
  • Image Submissions
  • Press Releases Submission
  •  

Why Choose PSDM Online SEO Course?

Job Opportunities

Course Features

Tools You’ll Master

Our Trainers

SEO Course Trainer

Rohit Shelwante

Director School of Digital Marketing
10+ Years of Experience

Our Learners Work At

Enroll Before:

Oct 18, 2023

Features/Benefits

I’m Interested in This Cousre

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Frequently Asked Questions

How does this online SEO course work?

Our online SEO course includes a combination of high-quality video lectures and trainer-led live sessions. The video lectures are recorded to ensure you can watch them at your own convenience. The live sessions are reserved for demonstrating tools and doubt-solving.

 
What devices can I watch the lectures on?

To watch this Online SEO training course, a laptop with i3 and above processors is necessary to watch the video lectures and attend the live sessions seamlessly. We don’t recommend using mobile phones or tabs since they might pose technical limitations.

What are the timings for the online SEO course?

You can find the timings for the online SEO course here. The schedule will be made available on email, WhatsApp and IIDE’s Learning portal. You will also be notified of any changes in the schedule by the Course Management Team.

How much time do I have to complete the online SEO course?

You will receive 30 days access to the lectures. You can learn SEO and revisit the tips as many times as you want.

Start changing your career today.

Give us a call or leave a message, we endeavour to answer all enquiries within 24 hours on business days.

Call us to know more: 8698606666