Digital Marketing Manager, – Mumbai

Digital Marketing Manager, – Mumbai

Opening for Sr.Social Media Copywriter/Strategist in SoCheers Infotech Description

Key Responsibilities

The Digital Marketing Manager oversees the digital marketing strategy for the company. Duties include:

– Devising strategies to drive online traffic to the company website.

– Tracking conversion rates and making SEO improvements to the website.

– Developing and managing email marketing campaigns

– Managing the vendors who handle company’s PPC

– Accountable for social media strategy across all leading social platforms (Facebook, Blog on Tumblr, Twitter…)

– Responsible for social media content creation and digital production including blog

– Updating and managing website and all branding material such as brochures, newsletters

– Improving B2B and retail marketing

– Responsibility for planning and budgetary control of all digital marketing

– Evaluating customer research, market conditions and competitor data.

– Review new technologies and keep the company at the forefront of developments in digital marketing.

The ideal candidate should have:

– Diverse skill set of strategic, creative/design, and analytical skills, and the ability to effectively communicate and sell ideas from all three mentioned perspectives.

– Expertise in SEO, SMO backed by successful professional past experience

– Working knowledge of SEM, PPC to manage the team

– Hands-on experience in working with graphic designing and web management tools

– Excellent writing skills and experience in writing blog/website content

– Experience in marketing within finance industry is preferred

– Outstanding team player. Must thrive on teamwork and should be able to work closely with own as well as cross functional teams.

– Passion for user-centric experiences, innovative creative, thoughtful design, and breakthrough brand storytelling.

– Open-mindedness to explore new ventures and entrepreneurial skills to achieve both organic and inorganic growth.

Click here to Apply

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